Why Marketing & Business Development Shouldn’t Be Scary for Lawyers

The mere thought of self-promotion, client development, or hearing a dreaded “no” can be enough to make any attorney’s skin crawl. Luckily, just as every Halloween has its treats, there are strategies to turn these marketing “scares” into manageable, even enjoyable, experiences. Originally published on JD Supra, this article covers five fears and ways to overcome them. So, don’t let that fright linger year-round, tackle these fears head-on with some not-so-scary strategies.

Find it here.