10 Strategies To Do It All When You’re ‘The Department’

If you're a solo marketer (or part of a very lean team), you already know you can't do it all. But you can prioritize with strategy, influence and creativity. This article, co-authored with Rachel Lufkin, Director of Marketing and Business Development at Sands Anderson and Kina Thornton-Frazier, Marketing and Business Development Manager at Greenberg Traurig, shares 10 ways small-team marketers are finding smart, strategic ways to lead, even when time, budget and staff are in short supply.

Read it on LMA’s Strategies & Voices, here.

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Practice What You Preach: The BD Tactics That Actually Work